The new ECAPI spec aims to simplify how advertisers share marketing outcomes with platforms, for cleaner data, easier integrations and smarter AI optimization. The post IAB launches Event and ...
MUVATTUPUZHA, India, Aug. 01, 2025 (GLOBE NEWSWIRE) -- PulpMiner, an AI-powered no-code tool, is now publicly available to help users convert any webpage to a real-time JSON API. The platform removes ...
"ECAPI creates a shared language that can reduce integration overhead while still supporting innovation," said Barbara Kalicki, Associate Director, Publicis Sapient. "It allows retailers and platforms ...
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