Among top ad-supported premium streaming platforms from major TV network groups, Paramount+ had the highest advertising messages per show or per hour in 2021. According to MediaRadar, the Paramount ...

AbbVie’s blockbuster giant, Humira, is used to being top dog in the pharma industry. But it had a rude awakening in 2021, when it’s massive $20 billion annual sales figure was shattered by Pfizer’s ...

An IAB report finds that digital audio — defined as podcasts and streaming for music and radio — had the largest year-over-year growth rate compared to streaming video and social media advertising. By ...

Google blocked or removed 3.4 billion ads in 2021, according to its annual Ads Safety Report, which was released today. Google also tripled the number of account-level suspensions for advertisers in ...

Five streaming services — Hulu, HBO Max, Discovery+, Paramount and Peacock — accounted for 65% of over-the-top (OTT) ad spending last year, per a new MediaRadar report shared with Marketing Dive.

Microsoft removed more than 3 billion ads in 2021. That is nearly double the number of bad ads Microsoft took down in 2020 (1.6 billion) and almost equal to the 3.1 billion ads Google blocked in 2020.

Nicole Kidman’s second crack at starring in ads for the AMC movie chain — after her first AMC “heartbreak” ad campaign in 2021 went viral — was panned in the pop-culture zeitgeist after premiering ...

US advertising growth for 2021 is far exceeding expectations, according to GroupM, leading the media giant to significantly revise upwards its ad spend forecasts for the year. Delivering an positive ...

Microsoft removed more than 3 billion ads and banned nearly 400,000 websites from its network in 2021 -- up from the 1.6 billion and 270,000 sites it took down or banned in 2020. The company also ...

Meta’s court filing in an FTC case shows that in 2021 Instagram’s ad revenue topped $32 billion, compared to $28.8 billion for YouTube. Meta’s court filing in an FTC case shows that in 2021 ...

Microsoft 365 Family Subscription advertisements start showing up to Office 2021 users, luring them into making the big switch to the subscription service. FRISCO, TEXAS - JULY 03: A general view of ...