The integration brings program-level contextual intelligence, brand suitability, and content transparency to Vesta’s ...

A quarter of all Connected TV (CTV) bid requests can’t be trusted. That doesn’t mean fraud every time. Sometimes, it’s incomplete data. Sometimes, it’s oversimplified or mislabeled content. And ...

LOS ANGELES, Aug. 26, 2025 /PRNewswire/ -- ElementalTV, a leading innovator in CTV advertising technology, has announced that it has been selected as winner of the "Best CTV Monetization Platform" ...

Gracenote Content Connect enables media ecosystem to precisely align ad campaigns and programming based on rich content signals NEW YORK, Dec. 4, 2025 /PRNewswire/ -- Nielsen's Gracenote, the power ...

January Digital leads global brands and retailers to grow and adapt to consumer shifts and changing market conditions. The strategic consultancy and full funnel digital agency identifies and solves ...

New Integration enables MNTN campaign data to flow directly into Northbeam, helping marketers track, model, and prove how Performance TV drives results - with beta partners seeing 90% net new site ...

Fifteen years ago, Connected TV (CTV) advertising began as a programmatic advertising format thanks to the rise of streaming services and smart TVs. Today, marketers have fully embraced the strategy, ...

Many marketers overlook connected television (CTV) as a viable means of directly engaging existing and potential customers. These marketers are missing a significant opportunity to leverage CTV to run ...