This dirty secret is the key to clean jeans. Charles Bergh, the CEO of Levi Stauss, has admitted he hasn’t washed his denim in a decade, arguing that it’s the best way to care for your jeans. “I never ...

Washing your jeans too frequently can cause the fabric and colors to wear prematurely.

It could be a tale as old as Levi’s: People debating how frequently to wash their jeans and the right way to get denim clean and spiffy. It’s time to settle the argument. How often you should wash ...

Jeans are the foundation of every wardrobe, so taking care of your denim is key. While most people tend to stick to the standard method of care we use for most clothing, the washing machine, there are ...

Our expert staff answers frequently asked questions in their areas of expertise and defines common terms so you can be a smarter shopper. Read more here. Ask a dozen denim enthusiasts “How do you wash ...