Controversy in marketing can be an effective way of getting noticed, which is why some brands purposely look for ways to create a splash. They recognize that if you want to stand out, you can’t always ...
The slimming company that stirred public debate with its controversial weight-loss commercial said on Wednesday that their advertisement was not discriminatory and did not “breach any law”. In an ...
The White House is discontinuing ads that link drug use to terrorism. A preliminary study found that their target market, children, were not influenced by the campaign. The controversial ads, first ...
YouTube is updating advertiser-friendly guidelines so some non-graphic videos on "controversial issues" may be eligible for full monetization.
YouTube updates its ad rules for controversial issues, expanding monetisation eligibility but leaving key grey areas ...
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How one controversial ad downsized an appetite suppressant company (& not in a good way)
Ayds Reducing Plan Candy was a successful appetite-suppressant product introduced in the United States around 1940, marketed with the cheerful slogan “Lose weight deliciously with the aid of Ayds.” ...
CHICAGO — Groupon Inc. Chief Executive Andrew Mason said the Chicago-based daily deals provider is pulling all of the Super Bowl ads that had provoked a negative reaction online over the weekend. “We ...
The White House is discontinuing ads that link drug use to terrorism. A preliminary study found that their target market, children, were not influenced by the campaign. The controversial ads, first ...
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