Creator economy experts, including Detavio Samuels, weigh in on the state of the influencing when ownership seems fleeting.

Creator and influencer marketing now represent a permanent line item in global marketing plans, not an experimental channel. Brands want reliability, repeatability and measurable performance. Creators ...

Influencers and content creators are many things beyond their public personas. All but the biggest figures likely do some combination of the following jobs themselves: content moderator, video editor, ...

Instagram has launched a new feature that will help content creators and influencers organize the “message requests” flowing into their inboxes. The new update will allow users to sort and filter ...

Story, a blockchain network that tracks intellectual property ownership, today announced a collaboration with artificial intelligence model developer Stability AI Ltd. that will allow contributors – ...

Content creators are hiring for a number of jobs on their teams and production staff. The creator economy's growth has increased demand for roles like video editors and scriptwriters. YTJobs saw a 33% ...

“For newsrooms looking to build inroads with a younger audience base, the news creator space presents an opportunity that could be tapped into.” Very early lessons in boxing include learning a basic ...

A big talking point in the Roblox community is the ability to create just about anything you want within the universe. That includes making entire worlds or focusing on making an expansive gaming ...

Scroll through social media long enough and you’ll be fed memes, charming animal videos, eye-catching oddities and even doomscroll content. But within the vast space of the Internet lies another ...

A YouTube tool that uses creators' biometrics to help them remove AI-generated videos that exploit their likeness also allows Google to train its AI models on that sensitive data, experts told CNBC.

More than 50% of brands plan to increase budget spend on creators in 2025. While brand execs across categories agree that creators help boost awareness and product consideration, their tactical goals ...