Specialists tend to stick close to their area of expertise — that’s true at my company, too. The insurance industry is full of particulars, and we don’t expect our development team to be an authority ...
The most simple definition of cross-functional teams (or CFTs) is groups that are made up of people from different functional areas within a company—marketing, engineering, sales, and human resources, ...
A version of this article appeared in the Spring 2018 issue of strategy+business. In today’s globally interconnected, fast-paced business environment, nearly every important initiative — whether it’s ...
For agencies to be the best possible partners to their clients, there needs to be sustained, open communication at all levels—not only between agency and client but also among key functional areas ...
Increasingly, corporations and larger "small businesses" incorporate talent from among several different department areas to achieve specific goals. It's a little bit like The Justice League, where ...
Design thinking is a flexible approach that promotes creativity in product design. Cross-functional teams are a natural fit for the design thinking system. Playing to your team’s strengths can net ...
As a leader, the lifeblood of your organization isn’t the individual superstars you hire–it’s the strength of your teams. Teams are the backbones of today’s organizations. As work has become more ...
During my first foray into marcomm leadership, every project seemed on fire. If the project was due at 3 p.m., the first draft was ready at 2 p.m., giving little time for adjustments. I noticed this ...
When you think of the structure of your workplace, what comes to mind? Teams, departments, or specialties? Traditionally, workplaces are organized vertically, that is, each group is separated by ...
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