The exact type of information in a customer service management system varies somewhat depending on the type of services the business offers. These systems should provide a complete record of ...

360-degree views of the customer provide a comprehensive landscape of a client's financial situation and enable more personalized and effective advice. This holistic understanding helps build stronger ...

Abstract: Customer Relationship Management (CRM) systems have come a long way in their evolutionary life cycle. From being used as a mere Rolodex of customer information, they have transformed into ...

Every retail initiative, whether it’s AI, personalization or supply-chain transparency, depends on trustworthy customer data.

Architects pride themselves on redesigning structures to help us better meet our goals. When stairs slow movement of inventory out of the warehouse, architects replace them with a ramp. When plans ...

Small businesses implement enterprise systems to gain company-wide access to business knowledge, increase employee productivity and minimize the duplication of company data. Enterprise systems may ...

COVID-19 changed the way businesses function. As a result, customer flow management is more important than ever as leaders seek to empower the customer, improve the employee experience and collect ...

The ability to communicate, sell, realize and expand the value your offering delivers to prospects and clients has become the basis of differentiation and competitive advantage in B2B. Why? Selling ...

KCB Chief Business Officer and Managing Director Kenya Sam Makome (left),Microsoft Kenya Country Manager Kunle Awosika (Centre) and Eclectics Kenya Managing Director Paul Mbugua (Right) launches the ...