Ferrari have revealed the car they hope will propel them to the front of the Formula 1 2026 grid for the new regulations and end their championship drought.

The big reveal will take place today (Friday January 23, 2026), with a scheduled start time of 10.29am UK time. That is 11.29am local time in Maranello, 5.29am on the East Coast of the United States and 2.29am Pacific Time on the West Coast.

Lewis Hamilton described the 2026 Formula 1 season as "a huge challenge" as Ferrari launched their new car. The seven-time champion, who had a difficult debut season with the Italian team, said working on the new car produced by Ferrari for the sport's new engine and chassis rules had been "fascinating".

Ferrari has launched its 2026 F1 car. Lewis Hamilton and Charles Leclerc need it to be a big upgrade on the team's 2025 challenger

Ferrari unveiled its 2026 Formula 1 livery on Friday 23 January, as it prepares for the new season with Charles Leclerc and Lewis Hamilton

Lewis Hamilton gives Ferraris new car its track bow at Fiorano; Car features return to glossy livery with famous red described as more intense; watch F1 2026: Barcelona Shakedown with Ted Kravitz and

Scuderia Ferrari HP presents SF-26, the car it will race in the 2026 F1 World Championship, which begins on 8 March in Australia.

Ferrari fans are concerned that the car for the upcoming 2026 season may have broken down just hours after it was revealed. With the start of the 2026 Formula One season now less than six weeks away,

Haas’s 2026 launch is a test of whether its Ferrari-powered model - now subtly evolving as a new American rival arrives - is still enough to define its place in Formula 1