Benedetto Vigna has been Ferrari's CEO since 2021, overseeing the company's transition to EVs. His background is in tech, with previous experience as an executive at a semiconductor company. Vigna ...
One thing I’ve learned after a decade in this business is that Ferrari takes its name, logo, and other branding very ...
Shares have lost more than a third of their value since hitting all-time highs in July.
Ferrari is capping off a decade of engineering, performance and brand excellence with one of the biggest reveals in its history: the Ferrari Elettrica. The battery-electric supercar will arrive in the ...
Ferrari may be the most recognizable supercar manufacturer on earth. Throughout its 80-plus-year history, the company has introduced some of the most legendary and desirable sports cars ever made.
Ferrari didn't try to impress investors in 2025 -- it wanted to reassure them.
Lewis Hamilton will have a new race engineer on the Ferrari pitwall for what is shaping up to be a do-or-die season for the ...
Forbes contributors publish independent expert analyses and insights. I write about the automotive industry and where it is headed next. It is likely still years before we’ll see the first ...
Vigna was careful not to reveal too much about the vehicle, but he did say it will be unveiled late next year, before going on sale sometime in 2026. That timeline isn’t all surprising since Ferrari ...
Ferrari's scarcity-driven model and luxury brand positioning enable high margins and resilience, similar to high-end fashion houses like Hermes. Advanced technology integration and strategic ...
Ferrari proves that scarcity can be a growth strategy. Its business runs on emotion, not efficiency. Ferrari is a luxury compounder in disguise. 10 stocks we like better than Ferrari › For most ...
The Ferrari Elettrica is the brand's first EV, with over 300 miles of WLTP range and over 1,000 horsepower. It's also got a clever active suspension, four motors and four-wheel steering, giving it ...