Google Analytics introduced two predictive metrics to App + Web properties this July, which focus on purchase and churn probability. Google Analytics launched its App + Web feature in 2019. True to ...

eSpeaks’ Corey Noles talks with Rob Israch, President of Tipalti, about what it means to lead with Global-First Finance and how companies can build scalable, compliant operations in an increasingly ...

Several large academic medical centers are teaming up with one of the country's largest consumer tech companies to provide a boost to healthcare analytics. The University of Chicago Medicine recently ...

Predictive analytics in financial forecasting analyzes past and present data to improve the accuracy of planning and budgeting. Historically, accountants have depended on manual spreadsheet analysis ...

Google Cloud launched its healthcare API in April and has big plans for the future, according to Joe Corkery, director of product management, healthcare and life sciences at Google Cloud. He told Tech ...

Change is hard. I get it. And functionality is important. I get that, too. For these reasons and more, Google Analytics 4 was a bit disappointing at first. On the surface, it just didn’t seem to have ...

What if AI isn’t dumbing us down but raising humanity’s IQ? Discover how smarter tools could reshape our future. Halo X glasses don’t have a camera and don’t indicate when they’re recording audio. We ...