Digital fast fashion retailer Shein has acquired UK women’s retailer Missguided from Frasers Group. Frasers Group acquired Missguided just a little over one year ago after the brand entered ...

When you're best friends with a Kardashian or a Jenner, it's safe to say doors fly open, and if you just so happen to have a keen sense of style yourself, the opportunity for a clothing collection can ...

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If you follow Sofia Richie on Instagram then you might have noticed that the 20-year-old recently teased an upcoming collaboration with UK-based fast fashion brand Missguided. In the Instagram post, ...

You probably won't be able to guess who Missguided, the quirky, fashion-forward women's clothing line, chose to be the new face of its brand. But once you hear who it is, it'll likely make perfect ...