Amazon has recently introduced a new feature called "Inspire" to its US customers, a shopping feed that is reminiscent of popular social media app, TikTok. This new feature allows customers to easily ...

Amazon has announced the launch of its TikTok-like shopping feed to all customers in the U.S., inviting them to shop as they scroll -- now live on Android and iOS. The company's new in-app shopping ...

At the crux of every successful Google Shopping strategy is a well optimised feed. The content of a shopping feed should be thought of in the same way as building out keywords in a search campaign, ...

The Google Shopping landscape is full of poorly executed ads. In fact, I've observed that 9 out of 10 setups fail to produce optimal results. Feed optimization in Google Shopping is essential. It is ...

Could AI-generated fashion videos replace human influencers in driving online shopping decisions? Google is betting on it with the latest update to Doppl, its experimental AI try-on app, now enhanced ...

Klarna is introducing a portfolio of social media-esque capabilities on its platform, including a personalized shopping feed and smart shopping features. The payments provider also is adding new tools ...

Digital bank / Fintech Klarna aims to make its platform a global shopping destination for 150 million consumers. Klarna hopes to enable its 500,000 retailers to benefit from its new personalized ...

Amazon is looking to boost its TikTok-style “Inspire” shopping feed and is offering to pay influencers $25 a video, but some creators are mocking the low rate. The company sent out an email to select ...