Web3 community and brand management platform Try Your Best (TYB) is joining leading e-commerce provider Shopify’s app store, allowing its roster of brands to connect a TYB widget to their Shopify ...

TYB is now available on the Shopify App Store, making it the “first” end-to-end Web3 community-powered loyalty solution available to Shopify’s merchants through an Avalanche-based platform. The app ...

Outdoor Voices founder Ty Haney made a name for herself by making sportswear the hottest trend among non-athletes. Now, the 33-year-old entrepreneur is betting she can bring together another ...

Today, Haney is still building TYB, with 38 employees—and it’s outlasted the rise and fall of blockchain/crypto/NFT-mania. The platform is intended to be a layer ...

This week’s standout campaigns turned familiar formats upside down with humor, craft and ambition.

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– Loyalty program. Outdoor Voices founder Ty Haney launched her second startup, Try Your Best (or TYB), more than three years ago. It was peak Web3, a space that Haney became highly interested in ...