Traditional billing models like hourly and fixed-fee billing often fall short of delivering true value to clients. Misaligned incentives, lack of transparency, and a disregard for the actual value ...
Value-based pricing can be powerful, but it often breaks down when the value isn’t clearly measurable, clients feel misaligned with the price or providers overcharge too early in their business ...
The changing landscape of drug pricing policy in the U.S. has implications for the global pace and direction of innovation. Drug policy changes are being influenced by perceptions of the value of ...
James Jay Barber, President and CEO, opened by noting his transition into the role and outlined a focused strategy: "what I believe this business needs now is a sharp focus on commercial processes, ...
Alvaro Morales is the co-founder and CEO of Orb, a flexible usage-based billing engine for modern software pricing models. Many SaaS companies want to leverage AI in their products. However, since AI ...
In the rapidly advancing world of technology, effectively conveying the value of generative artificial intelligence products demands a shift in traditional pricing and messaging strategies. Some ...
AI is transforming more than just how software works. It's changing how it should be priced. The traditional SaaS playbook, charging by seat with annual contracts, was built for a different era. When ...
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Value-Based Pricing Has Gotten Popular — But It Doesn't Always Work. Here's How It Could Derail Your Business.
Value-based pricing has become something of a holy grail in the world of service businesses. The theory is seductive: Instead of charging by the hour or offering rigid packages, you price your ...
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