In what some fishing industry insiders consider an upset, a fishing lure actually won the Best in Show distinction at the world's largest fishing tackle trade show, the International Convention of ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." No piece of fishing tackle generates more heated debate than the choice of fishing lures. So with the ...

The annual International Convention of Allied Sportfishing Trades or “ICAST”, as the tortured acronym reads, took place this week at the Orange County Convention Center in Orlando, Florida, ...

A roundup of the latest and greatest saltwater lures that catch more fish inshore, offshore, trolling and jigging. The post ...

The fall months often see an increase in new lure releases which can feel a bit like Christmas coming early for fervent fishing fans. Berkley dropped five new baits in October, all geared towards bass ...

With Christmas just around the corner, this guide has everything you need to support your favorite bass angler's fishing passion. From noisy topwaters to slick soft plastics (and everything in between ...