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StorySelling with Sixteen. . Bit of a stretch with that combo, but we’ll take it! 😄 Did you know that “Cheerios” started out as “Cheerioats”? General Mills tasked food scientist Lester Borchardt to come up with a new cereal that would compete with Corn Flakes and Wheaties. Borchardt had an idea that a batter of oat flour could be ...
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