Memoir World on Instagram: "Originally, the Apple logo on MacBooks was oriented upside down when the laptop was closed. Apple designers explained that this was intentional and tied to user experience. When a user opened the laptop, the logo would appear upright to the person using it, even though it looked upside down when viewed from the outside. This design choice was discussed internally during Steve Jobs’ return to Apple in the late 1990s and remained until Apple flipped the logo orientation